Secondly, i am analysing an issue of a magazine called "First Car". It is a little more expensive than the first magazine that i looked at, and it is also more professional looking. In contrast to the other magazine, this one does not highlight the price by placing it inside a bubble. This time it is placed quite discretely in the bottom right hand corner with the bar code. Perhaps this is because the price of £2.95 is a little bit too expensive for teenagers, unless they are really interested in this subject.
When you first look at the magazine you immediately notice the large photo of "The Inbetweeners" surrounding a car. This suggests that although the magazine is about cars, it may also include some celebrity information. This makes it appeal more to a wider teenage audience. The masthead is white, large and bold, and it sticks out really well against the dark background of the photo. The masthead also labels the brand identity really clearly - "Car" so this magazine particularly appeals to those interested in cars.
The layout appears more ordered than the first magazine, with many of the captions and photos in line with each other. There is also a very simple colour scheme with just yellow and white against the dark background. This makes it appear more organized and mature than the college "Student ID" magazine. In contrast to the organized appearance of photos and captions, there is a tilted headline that spans across the whole page in a larger font. This makes it really stick out from the other coverlines and gives it more power.
At the top of the page there is a strapline that gives the readers more information about what is included within the magazine, such as, "Competitions / Games & Gadgets / Advice & Tips" etc. This is trying to show the readers that this magazine is full of features that will interest and amuse you. Underneath the strapline there is also a column of coverlines. These follow the very ordered feeling of the rest of the magazine, and make it seem more mature.
When you first look at the magazine you immediately notice the large photo of "The Inbetweeners" surrounding a car. This suggests that although the magazine is about cars, it may also include some celebrity information. This makes it appeal more to a wider teenage audience. The masthead is white, large and bold, and it sticks out really well against the dark background of the photo. The masthead also labels the brand identity really clearly - "Car" so this magazine particularly appeals to those interested in cars.
The layout appears more ordered than the first magazine, with many of the captions and photos in line with each other. There is also a very simple colour scheme with just yellow and white against the dark background. This makes it appear more organized and mature than the college "Student ID" magazine. In contrast to the organized appearance of photos and captions, there is a tilted headline that spans across the whole page in a larger font. This makes it really stick out from the other coverlines and gives it more power.
At the top of the page there is a strapline that gives the readers more information about what is included within the magazine, such as, "Competitions / Games & Gadgets / Advice & Tips" etc. This is trying to show the readers that this magazine is full of features that will interest and amuse you. Underneath the strapline there is also a column of coverlines. These follow the very ordered feeling of the rest of the magazine, and make it seem more mature.
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